THE NATIONAL ATTRACTIONS MARKETING CONFERENCE 2026
ONLINE ON 03-JUN-2026
One Inspirational Day!
Conference Programme & Speakers
The 2026 National Attractions Marketing Conference will run from 09:30am until 5:00pm on Wednesday 3rd June online using Zoom Events.
The National Attractions Marketing Conference is fully supported by numerous visitor attraction and tourism associations, and gives every delegate a great opportunity to choose from a wide range of presentations and seminars, to network with other colleagues and to meet with some of the “best-in-class” marketing agencies and consultants who support the UK attractions sector.
Check out the great range of confirmed Speakers here.
| Time | NAMC Conference Programme |
|---|---|
| 9:30am | Welcome and Introductions from your host, Kelly Molson |
| 09:40am | Conference Keynote, Bernard Donoghue, CEO, ALVA |
| 10:00am | Halo versus Hero Content, Danielle Nicholls, Senior Content Manager, Merlin Entertainments |
| 10:45am | The Big Reveal. Are Your Digital Ads Underperforming? Liz Dimes, MD, Agility Marketing |
| 11:30am | Marketing Seminars Choose one of these great attractions marketing seminars:
|
| 12:15pm | Lunch Break |
| 1:00pm | Navigating the New Visitor Landscape, Simon Jones, Navigate |
| 1:30pm | Websites – stop rebuilding, start evolving, Neil Lewin, Owner, Loop by Semantic |
| 2:00pm | Marketing Seminars Choose one of these great attractions marketing seminars:
|
| 2:45pm | Getting the Best from your DMO Laura Baxter, Director Visit Isle of Wight |
| 3:45pm | Table Talks Our table talks are intended to be small group conversations about a key marketing concept. Hosted by a facilitator, they are purposefully interactive. Our facilitators will identify a subject, and a few key questions, and then hand the microphone to the table to chat about their experiences. Come along to a table talk to share your knowledge, or find out more about a subject you’re not familiar with. Choose from:
|
| 4:15pm | Measuring What Matters? Investment & Accountability in 2026 Nik Wyness, Director of Marketing and Engagement, The Tank Museum |
| 5:00pm | Conference Close |
Delegate Rates
Attraction Delegates: £60 (inc VAT)
Agency & Supplier Delegates: £120 (inc VAT)
Sponsors
Media Partners
