THE NATIONAL ATTRACTIONS MARKETING CONFERENCE 2026
ONLINE ON 03-JUN-2026
Plenary Session: The Big Reveal. Are Your Digital Ads Underperforming?
Wed, Jun 3, 2026 11:00AM – 11:45AM BST
This session exclusively reveals digital advertising benchmark data from attractions across the UK. Giving you a rare, data-backed view of what “good” actually looks like today.
Drawing on the 2026 Visitor Attraction Digital Ad Survey, Liz will share what returns are being achieved, and where the biggest opportunities lie.
You’ll leave with:
- Clear benchmarks for CPC, CTR and CPA
- Insight into how your peers are allocating budgets
- A better understanding of what “good” looks like today
If you’re responsible for generating visitor footfall, this is the data you’ve been missing.

Liz Dimes
Managing Director
Agility Marketing
As Agility’s Managing Director, I am responsible for all our client’s digital advertising campaigns and website optimisation. I work extremely closely with all the Account Managers and oversee a small team. I am passionate about all things digital and discovering new ways to generate results.
Delegate Rates
Attraction Delegates: £60 (inc VAT) Early bird: £30 (inc VAT)
Agency & Supplier Delegates: £120 (inc VAT) Early bird: £60 (inc VAT)



