National Attractions Marketing Conference 2026 — Online
Wednesday 3 June 2026 · 09:30–17:00 BST · Live online via Zoom Events · Available on Demand until end July 2026.
The 2026 National Attractions Marketing Conference brought the UK visitor attractions marketing community together for one inspirational day online — a full programme of presentations, seminars and table talks packed with practical, ready-to-use marketing tips from leading voices across the sector.
Hosted live throughout the day by Kelly Molson, the conference was designed around the things that matter most to attractions marketers: real case studies, candid peer conversation, and ideas you can take straight back to your team. Delegates moved between plenary sessions, smaller seminars and interactive table talks, with the chance to learn, ask questions and connect with colleagues facing the same challenges.
Highlights from the day included Liz Dimes‘ morning plenary, Simon Jones on the main stage at lunchtime, the specially pre-recorded session “The Space in Between” with Sandra Lynes Timbrell and Bala McAlinn — filmed on location at St Paul’s Cathedral — and a closing session from Nik Wyness before Paul Marden wrapped up the day. Across the programme, 20 speakers shared hundreds of ideas for smarter attractions marketing into 2026 and beyond.
Our thanks to everyone who took part, and to the sponsors who made the day possible: Loop by Semantic (Principal Sponsor), Agility Marketing (Gold Sponsor), Navigate (Gold Sponsor) and Luminous Industries (Gold Sponsor).
Couldn’t make it — or want to revisit a session?
The conference may be over, but the conversation continues all year round.
- On-demand access — Catch every session in your own time. On-demand tickets available here.
- Join the STQ community — Keep the connections and conversations going at wearestq.com.
- Take the Attractions Website Survey — Benchmark your site against the sector at wearestq.com/survey.
- Looking ahead — Join us at the Scottish Attractions Marketing Conference, November 2026. Find out more.
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