Founder, Your CMO and Director, Visit Isle of Wight
Laura is the founder of Your CMO, a freelance marketing consultant specialising in visitor attractions, leisure and tourism. She partners with attractions, destinations and industry organisations to turn marketing into a genuine commercial driver, focusing on strategy, clarity and results. With experience across theme parks, farm parks, indoor entertainment centres, and destination marketing, she brings a practical, sector-specific lens to everything she does. Alongside her consultancy work, Laura is a Board Director at Visit Isle of Wight and regularly supports organisations across the sector with positioning, demand generation and stakeholder engagement.
Talks by Laura
- Getting the most from your DMO, National Attractions Marketing Conference 2026 Online
- Digital Advertising and the benchmarks we learnt from 80 attractions, National Attractions Marketing Conference 2025
- Target marketing: Tourists vs Locals, is it really that simple?, National Attractions Marketing Conference 2024
